Company description

Job description

Reporting to the Executive Director, the position has full support of the organization’s leadership and is the first hire coming out of a strategic planning process. SFUSA is looking for a builder of new work more than a maintainer of existing work, and one who is comfortable scaling domestic campaigns in concert with global counterparts. Some of the assets a successful candidate will have to work with include:

• More than 750 thousand social media followers and an email list of 100K + 

• Access to a network of 150 on-the-­ground local chapters 

• Global reach, through Slow Food USA’s parent organization, Slow Food International 

• An “edgy,” positive brand, and messaging that resonates widely 

• Multiple high profile domestic and international events and other activities each year 

• A track record of successfully engaging an audience and driving action on the ground 

• Access to staff, interns, and a budget for consulting support

EXPERIENCE 


• Experience setting and executing a vision, and leading teams in a changing landscape
• Experience launching successful multi­channel communication campaigns, including: digital and social media, email, print, media relations, advertising, and internal communications 

• Proven ability to develop and sustain relationships with internal and external constituencies, including volunteer groups, partner organizations, and the media 

• Excellent written and verbal communication skills, including the ability to master complex issues, convey information clearly and communicate a compelling and inspired vision 

• Proficiency in a wide array of communications and information management software, including: Adobe Creative Suite, Microsoft Office, Salesforce, email clients such as Exact Target, Campaign Monitor as well as some knowledge of HTML 

• Strong organizational skills with the ability to manage multiple priorities simultaneously 

• Proven ability to step into an unfamiliar situation and add immediate value 

• Strong interpersonal communication and relationship skills, including ability and desire to work well as part of a team

VALUES

• An individual of unquestioned integrity, ethics, and values; someone who can be trusted without reservation and treats others with respect 

• Passion for changing how people think about food and knowledge of the food movement
• Identifies as a global citizen with proven experience in building cross-­cultural relationships

RESPONSIBILITIES 


• Design and build a communications platform to grow the reach and engagement with the Slow Food brand across multiple tiers of engagement and communications channels 

• Execute time-­limited, focused campaigns around resonant messages and events 

• Activate stakeholders to engage in desired behaviors across multiple tiers of engagement 
(e.g., retweet, sign a petition, organize an event)
• Identify and cultivate brand and content partnerships to reach new audiences and provide additional opportunities for engagement 

• Develop and administer digital, print, social and website communications assets 

• Collaborate with development staff around donor communications design 

• Lead list acquisition efforts, individual gift appeals, and renewals 

• Identify key performance metrics, set targets, and measure success 

• Serve as a strategic thought partner to the Executive Director and Board on how to expand Slow Food’s message 

• Manage relationships with market research, IT, copy, graphics & design consultants

Classification:             Full-­time Exempt Employee
Reports to:                  Executive Director
Compensation:          Commensurate with experience
Benefits include:         
Health insurance
Start date:                   As soon as the right candidate is identified

Compensation

this position is: salaried

Application instructions

Deadline

no deadline