Communications & Marketing VISTA
- Date Posted September 19, 2018
- Location Wheeling, WV
- Category Design / Media
- Job type Full-Time
Company description
Grow Ohio Valley is nationally recognized nonprofit, building thriving communities through local food. We are working actively to launch an innovative year-round farmers market in a food desert, as well as actively seeking to expand potentially groundbreaking programs like the FARMacy, garden-in-every-school, and more. We are seeking a determined person with relevant skills to help us launch and expand these exciting projects -- projects that have potential to re-shape our town and be a model for community development through local food.
Our core operations consist of:
Five farm sites, including an urban apple orchard, two high tunnel greenhouses, and a geothermal hothouse, all on urban vacant lots in a hard-up neighborhood.
A range of creative sales-models to bring this locally grown product to food deserts, with a focus on building economic opportunities for local family farms.
Complementary educational programs that teach community members gardening skills, how to prepare healthy meals, and the importance of eating fresh produce.
Job description
- Build, execute, and manage digital marketing and ad campaigns across social media platforms
- Create and maintain a marketing and communications calendar, including social media postings, and an email outreach schedule that considers subscribers, followers and engagement metrics
- Create sharable content to drive awareness and grow our audience
- Design materials for print mediums. Design experience preferred but not mandatory, as we use Canva for internal design needs
- Proof/edit GrowOV's public facing documents as needed
- Maintain the company website and set up campaign landing pages as needed. Note: all updates are made through a user-friendly back-end, more complicated web development is done by an outside agency
- Coordinate photo and film shoots
- Develop and implement a strategy to engage media personalities, partners and other key influencers
- Manage all media inquiries, press lists, press releases, and outreach to celebrity publicists
- Report to CEO and the team on key operating metrics and results including monthly digital stats
- Build company best practices across our digital marketing and social channels
- Suggest new ways to attract prospective followers and subscribers (for example, through promotions and contests)
- Help to plan and execute dance parties (we have a lot of these... farmers let their hair down)
Compensation
this position is: stipend / non-monetary compensationWork visa
This employer is willing to sponsor a work visa for international applicantsApplication instructions
Deadline
no deadline